Miss Likklemore’s

Brand Identity

Website Design

Miss Likklemore’s

This is the latest brand I developed, created for Miss Likklemore’s — a Caribbean-inspired restaurant that opened in August 2022 in the heart of Downtown Toronto, under Scale Hospitality.

Inspired by the vibrant beauty of peacock feathers, I designed a signature pattern that, combined with a radiant color palette and copper foil accents, brought the brand to life. Once the pattern was established, it became a versatile design element that I repurposed throughout the brand system to create a wide range of graphic assets.

I developed the brand using Adobe Illustrator and InDesign, and later designed the website in Adobe XD to ensure the brand was represented consistently and thoughtfully online. The final stage of the project was signage design — I created mockups and applied the pattern to frame the entrance and signage for a cohesive, standout look. You can see before-and-after visuals of the mockups in the presentation below.